Search results for "Linguistic style"
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Stylistic analysis of headlines in science journalism: A case study ofNew Scientist
2016
This article explores science journalism in the context of the media competition for readers’ attention. It offers a qualitative stylistic perspective on how popular journalism colonizes science communication. It examines a sample of 400 headlines collected over the period of 15 months from the ranking of five ‘most-read’ articles on the website of the international magazine New Scientist. Dominant lexical properties of the sample are first identified through frequency and keyness survey and then analysed qualitatively from the perspective of the stylistic projection of newsworthiness. The analysis illustrates various degrees of stylistic ‘hybridity’ in online popularization of scientific r…
Hybrid styles in popular reporting on science :a study of "New Scientist’s" headlines
2014
This project explores some current trends in journalistic textual practices that reflect media outlets’ increased need to engage readers through hybridized forms of coverage. It aims to demonstrate to what extent popular journalism has been assimilated by science communication. It examines a sample of 250 headlines collected over the period of eight months from the list of five “most-read” articles as displayed on the webpage of the international magazine New Scientist. The linguistic, stylistic and rhetorical properties of these headlines are examined quantitatively and qualitatively. The analysis focuses on the ways in which scientific research is popularized through hybrid styles, includ…